Should hit the mainstream news around 4:00pm when the conference ends, but Ford's axing the 71 year old brand.
Meh. Half of its like 4 models were dieing next model year anyway. Sales keep going down, down 75% since 2000, and just this month down 10%, while Ford brand itself rose like 35% or something.
Been coming for a long time.
This in fact is a REAL damaged brand. Not like Pontiac. Funny though, as I found Buck was the same was Mercury is, yet GM in their infinate wisdom saved it because it was big in China and are throwing rebadged Euro's that used to be Saturns to it.
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